Why Video is Essential for Small Business Growth


In today's fast-paced marketing game, videos aren't just a trend – they're a non-negotiable lifeline for small businesses. The stats are super clear: a video on your landing page can spike conversion rates by a whopping 80%, and on social media, videos get shared 1,200% more than text and images combined. Missing out on this video wave means missing out on customers.

Consider this: 85% of internet users in the U.S. watch videos online. Also, ifyour small business is at all interested in attracting Gen Z audiences, then including video in your markeing is an absolute must!

Let's talk about visibility. With every scroll through social media, users encounter a flood of content. Videos cut through the noise, capturing attention and leaving a lasting impression. Small businesses not using videos are losing the chance to engage, connect, and build relationships with their audience.

In essence, not riding the video wave today means your business is falling behind. In the dynamic world of marketing, videos aren't an option; they're the ticket to relevance, visibility, and success. Don't let your business get left behind –jump into the fray with video and make your mark!